I don’t know where I’ve been or how I could have missed this, but I clicked on this ad and got to a website plugging Levi’s movie that is going to be shown nationwide on Oct. 23rd.
This is a quote from the ad – The Levi Effect is the true story of Levi Leipheimer’s ascent up the ranks of cycling’s elite. Honest and un-censored, this personal account will share not only the agonizing competition of a grueling sport, but also the enduring legacy of Levi’s charitable efforts.
Wow, I think we should all go out and pay the $12.50 and see what it really takes to “ascent up the ranks”. Tommy Danielson is listed as guest panelist. Maybe I’ll wait until it comes out in the Redbox.